We launched this spot during the racially-charged Academy Awards to show the world what can happen if we can "be together. not the same."
Press:
UK Mirror
ABC News
TIME
Mashable
Verge
BGR
Buffalo Wild Wings March Madness Launch
We created 83Futures, a streetwear label exclusive to organ donors.
We turned 5,000 New York City pay phones into time machines.
Awards:
D&AD: Yellow Pencil, In book (4)
Cannes: Bronze
One Show: Bronze (3)
Andy: Gold
Effies: Gold (2)
Jay Chiat: Bronze
Press:
Fast Company
Verge
Time Out NY
Metro
This little online video became the most shared ad of all time.
We all make terrible financial decisions. But it's not entirely our fault. Thousands of years of human evolution has programmed us to think about NOW. The Prudential Challenge Lab is designed to help you start thinking about LATER.
Awards:
Cannes: Titanium/Integrated, Silver
Webby
Andy: Gold
Clio: Shortlist
Press:
Freakonimics
We watched the sunrise with people experiencing their first day of retirement. And we saw what retirement looks like.
Awards:
Cannes: Integrated Gold
Clio: Integrated Bronze
TED: Ideas worth sharing
Webbys: Official Honoree (2)
Art Directors Club: Silver/Bronze
One Show: Bronze
A piano has 88 different keys. What if they were all the same? We built a monotuned piano to find out.
Press:
People Magazine
BGR
Scientific American
Reese Withersoon
Awards:
Cannes: Shortlist
Our phones don't see color. Just our beautifully diverse fingerprints—working together in harmony.
Awards:
Cannes: Shortlist
AICP: Shortlist
Retirement isn't an ending. It's a beginning. To prove it, we made a campaign about retirees, with retirees.
Awards:
Cannes: Bronze (Integrated)
Young Guns: 2 silver, 2 bronze
To show off the diversity of Android Wear watches, we brought together some of the world's most flexibly diverse dancers.
A second might not seem like much. But when an extra one was officially added to the world clock, android users proved otherwise.
2 out of 3 Americans haven't calculated what they'll need for retirement. We thought there might be a problem with the calculators.
Awards:
Cannes: Bronze (Cyber)
Webby: (Map My Retirement)
Google and Android are ready for anything and anyone. Search by person, place or cat. Find what you need, even if you can't see it. And pay in a hurry for the good of America.
With Smarter Planet we turned Big Blue into a colorful, and even more profitable brand.